In the nonprofit world, every interaction with the public matters. Meaning that a simple typo in your newsletter, a broken link in an email, or even a small inconsistency in your branding could weaken the reputation of your messages and lower donor trust. That’s why, at Donlon Agency, quality control isn’t just a nice-to-have, it’s a necessity.
One of the major components of quality control is ensuring that your messaging is clear, accurate, and consistent across all campaigns. From your direct mail campaigns to your social media posts and everything in-between, your content should always reflect your mission and voice. An inconsistency in wording or message can lead to confusion, and worse, mistrust. We take the time to fine-tune every detail of each campaign, keeping track of all your must haves and preferences in your branding to ensure all messaging comes through consistent in every campaign you launch.